The site is easy to use, and if you can’t see the bet you want straight away, the search function is excellent. You can search a team, a horse racing venue, or the name of a horse, and you’ll go directly to the odds. Backing is in blue and laying is in pink. Really easy visuals to place your bet.
Background
Betfair Group plc is the world’s largest Internet betting exchange. The company’s headquarters are located in Hammersmith in West London, England. Since March 2011 Betfair has operated its betting exchange under a Gibraltar licence. It was listed on the London Stock Exchange until it merged with Paddy Power to form Paddy Power Betfair in February 2016.
In December 2006, Betfair completed the purchase of the horseracing publishing company Timeform.
In March 2007, Betfair launched its own Betfair Radio service, available via its website, on the telephone and elsewhere. This has now become Timeform Radio, broadcasting horse racing commentary and results.
Betfair floated on the London Stock Exchange (stock symbol of BET) on 22 October 2010 at £13, valuing the company at £1.4bn ($2.2bn).
In 2012, Betfair launched a fixed-odds betting sports betting service (sportsbook) to compete with traditional bookmakers.
In September 2015, Paddy Power and Betfair agreed terms for a merger. The transaction was structured as an acquisition of Betfair by Paddy Power and the enlarged entity, named Paddy Power Betfair, is based in Dublin.
Since Betfair was launched in June 2000 it has become the largest online betting company in the UK and the largest betting exchange in the world. Betfair claims to have over 4 million customers and a turnover in excess of £50 million a week. As of April 2013, the company employed 1,800 people worldwide.
Betfair claims on average 20 percent better odds than those offered by a traditional bookmaker. Betfair charges a commission on all winning bets, which is set at 5 percent of the net winnings for most markets, although according to how much a client wagers on the site, it is possible to reduce the amount of commission paid to as low as 2 percent.
Cash 4 Clubs is a sports funding scheme set up and funded by Betfair. The scheme provides sports grants to local community sports clubs.
Why have a Betfair account?
As soon as you open a Betfair account you benefit from being a customer, because all new customers can enjoy a superb welcome offer. Simply sign up – no promo code needed– and place your first bet of £10( at odds of 1/5 or 1.2), and Betfair will reward you with three £10 free bets that you can use on any sport.
If you are a fan of live sports betting-then this is the place for you. Betfair’s unique back and lay system means punters can cash out winnings during an event without having to wait for the final outcome. This means that you can cut your losses if you feel the team you have backed will not see out a victory or take profits if you think things are going to go against you.
What promotions are offered?
When it comes to promotions, Betfair is one of the market leaders. Every major football match and big sporting event is covered in some form or other. From new customer offers that allow you to back an odds-on favourite at big odds – risk-free – to cashback specials. if there’s a major event on, there is a good chance Betfair will have it covered with a promotion.
While there are specific offers, Betfair also has several ongoing promotions that allow customers to insure their bets and land bonus free bets. The ‘3/1 plus’ Racing offer sees horse racing punters get a £10 free bet if they back a 3/1 winner on selected races, while football fans can place fourfold accumulators with an insurance of a losing stake refund if one leg lets you down.
Tell me more about the welcome offer!
Simply sign up, place a first bet and you will soon receive £30 worth of free bets no special promotion code is required. Just follow these easy steps…
1) Click on this special link below…
2) Sign up for a new account-No promo code needed.
